Olympics sponsors in limbo as year-end contract expiration looms: Reuters
Tokyo, Japan / Tue, September 8, 2020 / 04:30 pm
https://www.thejakartapost.com/news/2020/09/08/olympics-sponsors-in-limbo-as-year-end-contract-expiration-looms-sources.html
Tokyo 2020 raised a record $3.1 billion in sponsorship money from across corporate Japan through the intercession of sports marketing heavyweight Dentsu, but many companies are reeling from economic damage wrought by the pandemic.
Dentsu did not immediately respond to requests for comment.
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(左)”東京五輪を巡っては、【スポーツマーケティング大手の電通の斡旋もあって】過去最高の3300億円のスポンサー収入が集まった。しかし、多くの企業が新型コロナがもたらしたパンデミックの影響で打撃を受けている。” (右)”電通にコメントを求めたがただちに回答はなかった。” pic.twitter.com/kQP59UqeDJ
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7:57 - 2020年9月8日